Josh, a senior partner in Prophet’s New York office, is a strategist who helps clients create share-holder value and build strong brands by fusing business strategy and the customer experience.

Using analytics, decision sciences, branding, design thinking and digital integration to capture growth opportunities, he’s equally at home running Monte Carlo simulations as he is breaking-down a Beethoven piano sonata. Before joining Prophet, he spent 14 years at Interbrand, working around the world and with such companies as AT&T, GE, Credit Suisse, BMW, Target, Roche and UPS.

Josh is a regular contributor to business media, including CNBC and Bloomberg, as well as a frequent business school lecturer. He earned his BA at Wheaton College (IL) and his MBA from the University of Texas, Austin. He lives in Connecticut with his wife and considers himself a novice practitioner (trending up) in parenting teenage daughters.Follow his LinkedIn.

“There are more things in heaven and earth, Horatio, than are dreamt of in your philosophy.”

Hamlet Act 1, Scene 5


  • Brand and Experience
  • Analytics
  • Digital Transformation
  • Customer Experience



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